Work
Product Design & Strategy Lead
Five (acquired by Endava)
Remote
Aug 2021 - Current
Driving project planning, strategy, research, approach and execution to discover and implement validated, user-centric solutions for human experiences across a wide range of industries.
Clients / Titleist, PetMeds, Delta Airlines, McAfee
Product Design Lead
Bynd
New York, NY & Remote
Apr 2019 - Aug 2021
Leading experience design on projects from end-to-end, including planning, scoping, resourcing, strategy and approach, user testing, team processes, visual/branding design, and development.
Clients / Google Ads, Zillow, Blink Fitness, Influenster, Google Partners, Facebook
Product Design Lead
Freelance
New York, NY & Remote
Apr 2018 - Apr 2019
Acting as a design lead on independent projects and as an augmented team member for agencies B-Reel and Pattern.
Clients / Google Slides, Equator Coffee, Boon Supply Co., Memebox, New York Presbyterian Hospital
Senior Designer
RFI Studios
New York, NY
Oct 2017 - Apr 2018
Leading a team of designers to deliver projects for the PR agency’s clients, including educational content, environmental design & advertising, digital communications, and brand identity development.
Clients / Pfizer, Citibank, Bayer, Novartis
Product Designer
Fluid
New York, NY
Mar 2015 - Oct 2017
Designing digital experiences with a focus on e-commerce, responsive design, customization, and AI technologies that convert users into shoppers; Working cross-functionally from discovery to delivery, including sketching, wireframing, visual concepting, design iteration, and development hand-off.
Clients / Michael Kors, Hershey’s, Scholastic, HSN, Ralph Lauren, Puma, Gymboree, New York & Company, Chaco’s
Designer
Ann Taylor LOFT / Lou & Grey
New York, NY
Nov 2013 - Mar 2015
Working with marketing and creative teams to develop and execute seasonal campaigns in both print and digital spaces, including OOH, direct mail, packaging, and in-store environment; Managing photo selects, image retouching, and editorial layouts for the Lou & Grey website and online magazine.
Designer
Toad & Co.
Santa Barbara, CA
Jan 2012 - Jun 2013
Designing all brand materials, including digital assets, brand guides, lookbooks, OOH, email marketing, packaging, and
in-store collateral; Optimizing website flow, interface, and assets; Assisting, styling, and directing product photo shoots
Education
University of California, Santa Barbara
Santa Barbara, CA
Class of 2010
Bachelor's of Arts, Sociology
Minor, Professional Multimedia Writing & Design